Monday, July 18, 2011


IAMISIGO introduces its latest collection called "Le poseur". I have introduced this line just a few week ago here. The collection is very sophisticated and feminine. I particularly love the snoodie dress and always wanted to own one of them . I have to say "Good Job"  to Bubu for this collection .Nigeria has a very competitive fashion market and this collection really  sets this young label apart from many. .What is 'le poseur' ?

"‘ Le Poseur is a person who attempts to impress others by assuming or affecting a manner, degree of elegance, sentiment, etc., other than his or her true one. The collection is inspired by the way fashion makes people dress in a particular manner in order to attract attention. We become posers by assuming a degree of elegance, we dress to impress which may not be who we truly are, but who cares we do it for the love of fashion! All the clothes were made in Jersey and I decided to use strong bold colours.The collection is all about being the centre of attraction by looking different." Bubu Ogisi

          Which one is your favorite ?


Photographer Steven Adusei

Styling – Bubaai

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